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The Science And Education at The Beginning of The 21st Century in Turkey (The Relationship Between The Brand Equity and The Marketing Mix Elements That Affects The Consumer Buying Behaviors: A Research in 5 Star Hotels in Istanbul).

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dc.contributorİşletmecilik Meslek Yüksekokulu / Vocational School of Bussiness Administration Turizm ve Otel İşletmeciliği Önlisans Programı / Tourism and Hotel Management Associate Programtr_TR
dc.contributor.authorTuna, Pelin Fatma
dc.contributor.authorÖzkul, Emrah
dc.contributor.authorID264865tr_TR
dc.contributor.authorID126660tr_TR
dc.date.accessioned2018-11-16T11:02:32Z
dc.date.available2018-11-16T11:02:32Z
dc.date.issued2014-05
dc.identifier.urihttps://hdl.handle.net/11413/3423
dc.language.isoen_UStr_TR
dc.publisherSofia-Bulgaria, St.KlimentOhridski University Presstr_TR
dc.subjectBRANDtr_TR
dc.subjectBRAND EQUITYtr_TR
dc.subjectMARKETING MIXtr_TR
dc.titleThe Science And Education at The Beginning of The 21st Century in Turkey (The Relationship Between The Brand Equity and The Marketing Mix Elements That Affects The Consumer Buying Behaviors: A Research in 5 Star Hotels in Istanbul).tr_TR
dc.typeArticletr_TR
dspace.entity.typePublication

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Turizm ve Otel İşletmeciliği Programı / Tourism and Hotel Management Program