Halkla İlişkiler ve Tanıtım Programı / Public Relations and Publicity Program
Permanent URI for this collectionhttps://hdl.handle.net/11413/8158
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Publication Sayın Prof. Dr. Tayfun Akgüner Hocamıza Takdim, "Yaşa Yaşa Gör Temaşa!"(İstanbul Kültür Üniversitesi, 2002) VEREL, H.OKTAY LUTFULLAH; İlhan UlusanPublication Analysis of Factors Affecting the Capital Adequacy Ratio in the Turkish Banking Sector(Springer Science and Business Media B.V., 2022) KÖTEN, AYŞEGÜL BERRAKThe banking sector performs financial intermediation transactions in accordance with its basic function. Factors such as the diversification of financial products and rapid change in technology cause changes in the structure of the banking sector while also revealing the different types of risks. With regard to bank risk and profitability management, it is vital that capital structures are at such a level as to meet the risks. The adequacy and strength of the capital structures in banks are the basic conditions for the functioning of the system and the establishment of trust. Keeping this ratio at certain levels and ensuring continuity in this value is very important for banks to work effectively and efficiently. The study aims to determine the long-term relationships of factors affecting the capital adequacy ratio (CAR) with the help of Westerlund and Edgerton (2007) LM Bootstrap panel cointegration test for commercial (deposit), development and investment and Islamic banking groups with the annual data for the 2010–2020 period in Turkish banking sector. As a result of the analysis of the three bank groups, it was determined that the total assets, liquidity adequacy ratio, and equity/total risk-weighted item ratios positively affected the capital adequacy ratio, and the market risk and nonperforming loan (NPL)/total cash loan ratios were statistically significantly affected. Furthermore, the coefficiency of the error correction term was negative and statistically significant, and the error correction mechanism was seen to be working. The most effective variable on capital adequacy was seen as the liquidity adequacy ratio. © 2022, The Author(s), under exclusive license to Springer Nature Switzerland AG.Publication Evaluation of Public Relations Curriculum on Student and Sector Expectations: A Research on Istanbul Province(Gümüşhane Üniversitesi, 2021) Özgen, Ebru; Yıldız, Engincan; AYDOĞDU, İREMCommunication education is important for every sector today. Students who receive public relations education should be directed to success by teaching honesty not only for today but also in their profession, which is open to all kinds of changes they will face in the long term. This qualitative research is an important article aimed at questioning the actuality of public relations education and curriculum. In this context, it was ensured that students and public relations managers evaluate the public relations curriculum. The article allowed public relations students and public relations managers to evaluate public relations education and curriculum. The study was carried out in 2 different samples. In the first sample, interviews were conducted with 44 public relations students about public relations education and curriculum with a semi-structured in-depth interview method. In the second stage, with the semi-structured in-depth interview method, 11 public relations managers were interviewed about public relations education and curriculum. In the findings of the study, the importance of foreign language, practical and theoretical knowledge for a good public relations education was revealed. It was concluded that both sides pointed out only the inadequacy of practical education. It has also been concluded that it emphasizes the importance of applied public relations. Accordingly, the importance of including applied education in the curriculum has emerged.