Halkla İlişkiler Uygulamalarında Kurumsal Sosyal Sorumluluk ve Sponsorluk Yaklaşımları...

Abstract

Corporate sosial responsibility has recently taken is several company’s priority business plans. When investigated historically, social responsibility with is applications that do not depend on ancient history, probably because of this reason, in understood as sponsorship that has a very important position on public relation applicationsor charity. While conception of social responsibility is explained in this study, similar and different sides of social responsibility from charity or sponsorship is planned to be analyzed.