Organizational Unit: Tourism and Hotel Management Program
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Analysis of Instagram Content of the United Nations World Tourism Organization (UN Tourism)
(Gaziantep Üniversitesi Sosyal Bilimler Enstitüsü, 2024) Hazarhun, Eda; Bülbül, Serdar; ARSLAN, PELİN FATMA TUNA; Çetinsöz, Burçin Cevdet; Tourism and Hotel Management Program
The aim of this study is to discover what kind of posts are shared on the official Instagram page of the World Tourism Organization and the general information (number of followers, followed, number of posts, etc.) of the account. For this purpose, 213 photos and texts shared on the official Instagram account of the World Tourism Organization between 1 January 2023 and 1 January 2024 (one year) were subjected to content analysis. As a result of the content analysis; 12 main themes were identified: "celebrations", "country promotions", "tourism statistics", "tourism reports", "guidelines", "declaration", "tourism programs and strategies", "important days", "announcements", "news", "tourism types" and "tourism ambassadors". According to these themes, it has been determined that the World Tourism Organization used particular importance to strategies for ensuring both environmental and cultural sustainability in tourism, innovation and digitalization practices in tourism, global climate change and the development of tourism education. In addition, the World Tourism Organization focuses on the development of alternative tourism types such as "sustainable tourism", "gastronomy tourism", "responsible tourism", "rural tourism", "mountain tourism", "greener tourism", "event tourism", "marine tourism", "indigenous tourism", "sport tourism" and "accessible tourism", which enable tourism to spread to twelve months in destinations, reduce environmental destruction, protect local cultural values and transfer them to future generations and provide tourists with different experiences. This study contributes to the enrichment of the relevant literature by revealing the tourism strategies and policies that the World Tourism Organization has recently focused on and the alternative tourism types that have become a trend.
Öğrencilerin Mezuniyet Sonrası İş Yaşamından Beklentileri
(Prof. Dr. Yüksel ÖZTÜRK, 2021) Arslan, Hakan; ARSLAN, PELİN FATMA TUNA; Zengin, Burhanettin; Tourism and Hotel Management Program
Bu çalışmanın amacı turizm eğitimi alan öğrencilerin mezuniyet sonrasında iş yaşamından beklentilerini tespit etmektir. Bu beklentilerin hangi faktörler etrafında geliştiği ve bu faktörlerin birbirleri ile ilişkilerinin incelememsi de bu çalışmanın ana hedeflerinden birisidir. Bu amaçla derinlemesine bilgi elde edebilmek amacıyla veri toplama araçlarından mülakat yöntemi kullanılmış ve bu kapsamda toplam 81 öğrenciden veri toplanmıştır. Nitel araştırma olarak planlanan bu çalışma ile elde edilen veriler MAXQDA nitel analiz programı ile içerik analizine tabi tutulmuştur. Bu kapsamda kelime bulutu, kod ilişkileri tarayıcısı, kodlu bölüm ağırlıkları, çakışan kodlar gibi analizler gerçekleştirilmiştir. Elde edilen bulgular sonucunda mezuniyet sonrası beklentileri açıklayan beş adet faktöre ulaşılmıştır. Bu faktörler sırasıyla kariyer, çalışma ortamı, eğitim, işveren ve maaş olarak tespit edilmiştir. Ayrıca elde edilen bu beklenti faktörlerinin birbirleri ile ilişkileri de irdelenmiştir.
The Role of Internal Control in Hotel Business: A Research on Five-Star Hotels
(Niğde Ömer Halisdemir Üniversitesi, 2020) Akmeşe, Halil; GÜNDOĞAN, HİLAL; Tourism and Hotel Management Program
Today, the growth of enterprises and the more eomplexity of their activities bring up the need for an internalcontrol system. Therefore, an effeetive internal control system must be established in hotel enterprises in orderto minimize the risks that may arise. Based on this fact, the main purpose of this study is to determine thepereeptions of hotel managers towards the internal control system and to examine the effeets of dependentvariable of "internal control system" on the independent variables of "segregation of duties", "protection ofassets" and "verification of transactions". Additionally, the sub-objeetive of this study is to researeh therelationships between managers' pereeptions of the internal control system and demographie eharaeteristies.The researeh was earried out with the partieipation of 120 managers in jive-star hotel enterprises operating inAlanya. The researeh data was eolleeted through questionnaire teehnique. As a result of the research, there wasno signifieant differenee between the independent variables of "segregation of duties", "protection of assets "and "verification of transactions" and the internal control system pereeptions of the managers. However, it wasalso eoncluded that managers ' pereeptions of the internal control system differed statistieally according to theiredueational status.
The Science And Education at The Beginning of The 21st Century in Turkey (The Relationship Between The Brand Equity and The Marketing Mix Elements That Affects The Consumer Buying Behaviors: A Research in 5 Star Hotels in Istanbul).
(Sofia-Bulgaria, St.KlimentOhridski University Press, 2014-05) Tuna, Pelin Fatma; Özkul, Emrah; 264865; 126660; Tourism and Hotel Management Program
Veri Tabanlı Pazarlamanın Kullanım Amaçları: İstanbul’daki 5 Yıldızlı Otel İşletmeleri Üzerinde Bir Araştırma
(2010) Tuna, Pelin Fatma; Özkul, Emrah; Çelik, Sedat; 264865; 126660; 20499; Tourism and Hotel Management Program
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