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A Model Suggestion For Customer Saticfaction in the Proces of Using Mobile Shoping Applications: The Role of Personal Innovativeness as a moderator 

Çarıkçıoğlu, Peyami Safa; Yüksel, Cenk Arsun (2018-11)
This study examines the relations: consumers' price sensitivity and perceived ease of use is related to customer satisfaction and also personal innovativeness has some effects on these relations, in purchases made by mobile ...

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AuthorYüksel, Cenk Arsun (1)ÇARIKÇIOĞLU, PEYAMİ SEFA (1)SubjectAlgılanan Kullanım Kolaylığı (1)
Customer Satisfaction (1)
Fiyat Hassasiyeti (1)Kişisel Yenilikçilik (1)Mobil Alışveriş Uygulamaları (1)Mobile Shopping Applications (1)Müşteri Memnuniyeti (1)Perceived Ease of Use (1)Personal Innovativeness (1)Price Sensitivity (1)... View MoreDate Issued2018 (1)Has File(s)No (1)

İstanbul Kültür University

Hakkında |Politika | Kütüphane | İletişim | Send Feedback | Admin

Istanbul Kültür University, Ataköy Campus E5 Karayolu Üzeri Bakırköy 34158, İstanbul / TURKEY
Copyright © İstanbul Kültür University

Creative Commons Lisansı
IKU Institutional Repository, Creative Commons Alıntı-GayriTicari-Türetilemez 4.0 Uluslararası Lisansı ile lisanslanmıştır.

Designed by  UNIREPOS