Show simple item record

dc.contributor.authorKara, Tolga
dc.date.accessioned2016-04-25T08:34:04Z
dc.date.available2016-04-25T08:34:04Z
dc.date.issued2016-01
dc.identifier.urihttp://hdl.handle.net/11413/1148
dc.description.abstractAfter the advent of the internet, communication methods have sharply changed and interactivity become more important for customers. Especially customer activities such as information search for company or product details, using online services such as purchase or engaging in social networks in online communities are continue to rise. Aim of this study is to demonstrate how Turkish Civil Aviation Industry use social media tools such as Facebook, Twitter, YouTube, and Blogs and others, while they are trying to create competitive advantages in Turkey. Based on the coding schema, we analyze their usage types.tr_TR
dc.language.isotrtr_TR
dc.publisherThe Turkish Online Journal of Design Art and Communicationtr_TR
dc.relationTOJDACtr_TR
dc.subjectSosyal Medyatr_TR
dc.subjectHavacılık Endüstrisitr_TR
dc.subjectSosyal Ticarettr_TR
dc.subjectSocial Mediatr_TR
dc.subjectAviation Industrytr_TR
dc.subjectSocial Commercetr_TR
dc.titleSosyal Medya’nın Kaldıraç Etkisi: Türk Sivil Havacılık Endüstrisi Sosyal Medya Gücünü Nasıl Kullanıyor?tr_TR
dc.typeArticletr_TR
dc.contributor.authorIDTR172737tr_TR


Files in this item

Thumbnail

This item appears in the following Collection(s)

Show simple item record