Cilt 2 Sayı 2 / Volume 2 Issue 2

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    PublicationOpen Access
    New Cultural Horızons: 3D
    (The Turkish Online Journal of Design Art and Communication, 2012-04) Mischie, Ioana
    Nowadays, we are witnessing new horizons in the contemporary cinema: the 3D technique’s giant step. The question is: is 3D a valid criteria? The filmmaker wants you to live with the characters, offering Cinema an incredible flexibility as a multicultural platform. We have no universal scale at our disposal to measure the quality of a good story, of a memorable film, or even of an innovative technique. It is more a matter of communis opinio: what is generally accepted as good quality. At the start of the film you have to engage the minds and hearts of the audience. It’s crucial, it is a hyatus. The presentation is based on individual film analysis, exemplified by interviews with James Cameron (the director of “Avatar”), with Wim Wenders (the director of the 3D documentary “Pina”) and as well, will take into consideration a case study focused on how the Romanian public understands 3D.