Cilt 2 Sayı 2 / Volume 2 Issue 2

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Browsing Cilt 2 Sayı 2 / Volume 2 Issue 2 by Publisher "The Turkish Online Journal of Design, Art and Communication"

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    PublicationOpen Access
    Dijitalleşme Ve Türk Sineması
    (The Turkish Online Journal of Design, Art and Communication, 2012-04) Ormanlı, Okan; TR108048
    Until the 1990’s Turkish cinema was considered as a less developed and insufficient cinema in terms of technology. With the rise of private TV channels, the advances in the advertising industry and with the sponsorships and funds of local and foreign foundations, Turkish cinema was able to use the latest technology in the field of cinema. In this context the technical equipments which were used in western cinema were put in to use in the Turkish cinema and with this oppurtunity, even special effects were applied in some big budget movies. Changes in the classical production style led to changes in distribution and viewership trends. This change caused a discussion about how to deal with the old and how to adapt to the new. Now, there is an environment in the cinema industry where analogue technology has nearly completely been replaced by digital technology. Some filmmakers suggest that digital tehnology has led to the democratisation of the Turkish cinema, whereas some cinema critics believe that due to the cheapness of this technology has led to an increase in interest in the film industry and made people believe that anyone could be a filmmaker. The aim of this study is to evaluate the effects of digitalisation in Turkish cinema in terms of production, distribution and spectatorship.
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    PublicationOpen Access
    Kurumsal Kimlik Tasarımı Bağlamında Web Tasarımının Dijitalleşme Sürecinde Kimlik Sorunsalı Ve Sürdürülebilirlilik
    (The Turkish Online Journal of Design, Art and Communication, 2012-04) SATIR, DİDE AKDAĞ; TR107202
    The visual element of the Internet, which can distribute message to the mass, web design, at the end of the interaction it created on the receptive mass should be suitable to the aim and the style of the institution. Web designer and programmer should produce designs and software unique to the identity of the institution. Web sites that are ready made are far from being authentic and professional. Web sites are prepared in accordance with to the visual satisfaction to the institution that demands it, rather than the inclination of the clients or the visitors using them. This is an extremely wrong attitude. A professional web site should be prepared according to its aim. It should be functional, shouldn’t include unnecessary and improper items. An effective web design interface can be recognized clearly and consistently by the target group. The sustainability of the institutional identity design in the process of digitalization can materialize by protecting the factors that form the resource and values that are unique to the design while using them. The reason of being unqualified is not being able to have a good relation between web design interface design and sustainability in the process of visual identity design. The most important supplementary that forms the web design interface, typeface will be shaped with examples on the need of using it appropriate and in place. As a sample research that different aspects of a design can be detected relational screening model has been adapted. In this study, it is aimed that a new model is submitted to digitalization, with sustainability approach and by protecting the values of web design, which is included in visual identity design that is a part of institutional identity design, as the extension of identity in the Internet environment. With the model that is aimed to be submitted steps to solve to the problems of typography concord and identity towards progression are meant to be taken. It also aims to create an integrity by making the design more qualified and with to increase sensibility by schematic and social responsibility.
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    PublicationOpen Access
    Pelikülden Dijitale Sinemada Seyir Kültürü Ve Seyircinin Değişen Konumu
    (The Turkish Online Journal of Design, Art and Communication, 2012-04) Öz - Taş, Perihan; TR111982
    In parallel with technological advances, the rapidly changing nature of the motion picture where each new mode of production brings with it a new kind of viewership. Each new kind of viewership leads to the re-definition of the cinema audience. Before digital technology was developed and took over, the relationship between the audience and film was passive; with the passage to digital technology, however, this situation changed, and the audience took on a more active role, becoming “subject”. In the development of digital technology, television, video, 3-D cinema and “interactive cinema” the position of the audience gradually shifted, thus the need for new definitions. Audiences today are no longer “just anyone in the crowd” – which was the case during the film era. Now, they hold a much more active role; they have become an “interactive cinema audience”. However, it is important to reflect on the changed viewership and see how an active audience positiong hasd influence the experience of watching a film. The aim of this study is to look at the changing production structure of cinema and see how digitalization has influenced viewership.
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    PublicationEmbargo
    Reinterpretation Of Istanbul’s Image Through Light Mapping
    (The Turkish Online Journal of Design, Art and Communication, 2012-04) Kutlu, Rana; Manav, Banu; TR59581; TR44251
    In the present study, historical and contemporary masterpieces in Istanbul will be discussed and analyzed considering “lighting scheme” as a design tool in the “lighting master plan”. The present image of the city will be analyzed together with the light mapping tool. It was intended to introduce a “conceptual lighting master plan” where a lighting vocabulary is introduced for both educational purpose and as a metaphor in line with the enormous historical background of Istanbul. The scheme can be an overview or road map of how lighting might be used to meet the various program requirements while it also enhances and entegrates with the architecture.Through the effective use of the lighting scheme, the unityand diversity in the history of the old city can be highlighted.
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    PublicationOpen Access
    Teknolojik Gelişmelerin Mimarlık Mesleğine Yansımaları Ve Simülasyon Programları'nın Mekan Tasarımına Etkisi
    (The Turkish Online Journal of Design, Art and Communication, 2012-04) Eceoğlu, Arzu
    The starting point of the product in the career of architecture, whose main goal is to create liveable sites, is suitability. All designers and architectures from Otto Wagner to Zaha Hadid, labelled the direction of their designs by taking form, function and constructional elements into account. During this labelling of direction, with the developing technology, new materials and visual design values led the way for architectures. The 2 and 3D drawing programmes, nowadays backbones of architectures careers, came out in the 1980s and after, prepared an environment that forced the designers to widen their vision. Besides, the raise of the awareness of the customer mass that we name the user put forth the necessity of the simulation programmes. The main goal of this communiqué is to present how the designs according to the reflection of technological developments to the careers of architecture take form.